There is nothing sustainable about making new clothing, and we don't pretend it is. To begin with, we only make a little amount of each item in order to reduce waste. We want to have a longer-lasting impact on a system that routinely disposes of billions of dollars' worth of goods every year.

For me, it's all about long-term value rather than short-term gain. Wearing apparel that is environmentally friendly is something we believe in. As a result, eco-friendliness, recycling, and high-quality standards are major goals for me.

It is important to produce in an environmentally friendly manner. All aspects of the product's design, development, and manufacture must be environmentally responsible. So, I create the things myself and focus on long-term products rather than short-term ones. Product lifecycle optimization is a priority for me. Our objective is to produce fabrics and clothing that will last for a long time. When it comes to sustainability, it's all about how much clothes you wear.

There's more to cotton than "cotton"
Everywhere you look, you'll see a lot of cotton. Every day, you're covered with cotton. You wear cotton to work, to train, and even to sleep. Few people, however, give any thought to where cotton originates from or how it is made.

Toxic dyes that may be absorbed by the skin are found in ordinary cotton, according to the Danish Society for Nature Conservation. Organic cotton, on the other hand, is grown without the use of pesticides and produces up to 94 percent less greenhouse gas than conventional cotton. Organic or recycled cotton is the only type of cotton available at MY COMFY WEAR.

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